Web Form Integration, Every Website Lead in Your CRM the Second It's Submitted
Connect any website form to Sentra Sales and every submission flows straight into your CRM the moment it's filled in. No exports, no copy-pasting, no lag between a lead enquiring and your team knowing about it.
0s
delay between form submission and CRM
100%
of submissions captured, nothing lost in inboxes
1 key
and a simple snippet to connect any form
How it works
Point your form at your Sentra Sales API key and you're connected. From that moment, every submission goes straight to the right rep automatically.
Visitor submits your form
Any form, on any site, your existing setup stays exactly as it is.
Lead lands in Sentra Sales instantly
The submission flows straight into your CRM the moment it's filled in.
Distribution rules kick in
Round robin, workload-based, or territory, the lead is assigned automatically.
Your rep follows up
The right rep has the lead in seconds, while the enquiry is still warm.
Not just captured, distributed
Most form integrations dump leads into a list and hope someone checks it. Sentra Sales distributes every lead instantly using your existing rules, round robin, workload-based, or by territory, so the right rep gets it the second it comes in.
Instant capture
The moment a visitor hits submit, the lead is in your CRM. No exports, no syncing delays, no overnight batches.
Routed, not just stored
Leads don't land in a list waiting to be noticed. Your distribution rules assign them to the right rep immediately.
Works with your stack
Webflow, Typeform, plain HTML, Zapier, if it can send a form, it can send leads to Sentra Sales.
One key, one snippet
Setup is a single API key and a simple snippet. No SDKs to install, no rebuild of your existing forms.
No leads lost in inboxes
Email notifications get buried. CSV exports get forgotten. A direct connection means nothing slips through.
Full lead context
Name, email, phone, company, and notes arrive together, so reps open every conversation fully informed.
Why it matters
Speed to lead decides deals. A website enquiry answered in minutes converts dramatically better than one answered the next day, and most teams lose that window to exports, inbox notifications, and manual entry.
With a direct connection, the gap between "visitor fills in a form" and "rep picks up the phone" disappears entirely.
Frequently asked questions
Frequently asked questions
How does AI call scoring work in Sentra Sales?
Sentra Sales records and transcribes calls, then scores them against your sales playbook criteria. Reps and managers can review the resulting call scores and insights.
Can Sentra Sales handle automated multichat and dialer follow-ups?
Sentra Sales records, transcribes, and scores calls made through its dialler, and AI drafts personalized email follow-ups for reps to review. Live chat, SMS, and social follow-ups depend on supported channel integrations; Sentra Sales does not claim to automate those channels without an available integration.